Tips from the experts
How do we build from the current corona crisis towards a more sustainable future?
The Sustainability First Art and Essay Prizes, launched in 2020, invited original, radical ideas and visions in ...
8 tips on how to be an eco-friendly photographer
You can get eco-friendly versions of anything and everything nowadays – eco-friendly toilet paper, eco-friendly makeup, eco-friendly toothbrushes, and ...
How to make your business sustainable during coronavirus and beyond – realising recovery
On 22 April more than 190 countries and millions of people all around the world acknowledged Earth Day. This is ...
Holding a marketing event or business launch? Here’s how to make it eco-friendly
Making your business event ‘green’ is much simpler than you might think! Whether you’re planning your annual conference, a marketing ...
How to build a greener brand
Nowadays, great brands are more than just a great product or service. Alongside generating revenue and engagement, the best brands ...
Environmentally-friendly packaging: Why smart businesses are going sustainable
In previous articles, we’ve explored how small and medium-sized enterprises just like yours can make simple changes, to help protect ...
Green marketing: Why it’s essential for your business and the planet
As climate change continues to dominate the headlines across the world, consumers are moving towards more eco-conscious choices. Everywhere you ...
Eight great ways to make your business more sustainable and eco-friendly
Climate change currently dominates the headlines worldwide and the pressure for bosses to create an eco-friendlier business is seriously on. ...
Cartoons and illustrations: Why use them in your marketing?
We all know how important it is to have a well-designed logo to represent your business. Beyond your logo however, ...
Business stationery printing: Top tips from the experts
Your brand is your identity. That’s why with every letter that you send out, or business card that you ...
How to create an eco-friendly, sustainable website
You take your reusable coffee cup everywhere. You’re a stickler for recycling. You’ve denounced ‘fast-fashion’ and only buy clothes made ...
MAD Ideas’ marketing trends for businesses in 2019
It's very important for all businesses to keep on top of the latest trends in marketing. Consumer tastes have shifted ...
Mad marketing campaigns we love
As you can probably guess from our name, at MAD Ideas we like to do things a little bit differently. ...
Exhibition stand design: ideas from the experts
Creating an exhibition stand to represent your business at a trade show may seem like a straightforward task, but in ...
Brochure design: how to create the perfect brochure
Brochures are an essential part of your marketing toolkit, giving your clients a tangible overview of your organisation and your ...
Top tips for designing a business logo
Here at MAD Ideas we specialise in logo design and brand identity, and we've successfully created business logos for local ...
Festive marketing ideas: promote your brand at Christmas
Christmas is just around the corner, and here at MAD Ideas HQ we're getting very excited! We love the festive ...