Climate change currently dominates the headlines worldwide and the pressure for bosses to create an eco-friendlier business is seriously on. Many believe climate change is simply an issue for the guys at the top such as government officials and large corporations but...
We all know how important it is to have a well-designed logo to represent your business. Beyond your logo however, there’s a whole other world of graphic design that can really make your next marketing campaign sing. In this blog, we look at how cartoons and...
Your brand is your identity. That’s why with every letter that you send out, or business card that you hand over, it’s important your customer knows exactly where it’s come from with just a glance. This is achieved through having a recognisable logo and the same type...
You take your reusable coffee cup everywhere. You’re a stickler for recycling. You’ve denounced ‘fast-fashion’ and only buy clothes made from natural, sustainable fibres. You’re pretty conscious about the environment, but have you ever considered how eco-friendly your...
It’s very important for all businesses to keep on top of the latest trends in marketing. Consumer tastes have shifted significantly over the last few years and if your business is still doing marketing like it’s 2013, you risk being left behind. Read on...
As you can probably guess from our name, at MAD Ideas we like to do things a little bit differently. We specialise in creating quirky marketing campaigns and designing fresh and exciting advertising materials which really grab attention. Adverts tell a story in a...
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