He does really mad things: taking huge leaps of faith, free running from building to building. But there’s more to this guy than meets the eye. Tim aka ‘the live wire’ enthuses us with his ethos, saying he’d rather wear nothing than wear something sourced unethically. Next time we catch him, we might show Tim how we’ve progressed to a forward roll, using one hand. We think he might be mildly impressed. Or just a little bemused.
Tim is a two-time World Freerunning Champion and Ninja Warrior UK Last Man Standing and proves strength is from within and his core values inspire us. His ethics for the welfare of people and animals make us committed to helping the small planet we share with so many other beings. His objective is embodied in everything we do. We show kindness to all kinds, use recycled paper and vegetable inks on projects wherever possible. We recycle, recycle and recycle a bit more!
“If I have to wear clothes, I wear ethical clothing in line with my beliefs” – Tim Shieff
Timothy “Livewire” Shieff is a professional English Freerunner. He’s best known for winning the 2009 Barclaycard World Freerun Championship. In 2014 he appeared on a special “USA vs. The World” edition of American Ninja Warrior, where he helped lead Team Europe to victory over Team USA and Team Japan. He was the last man standing in the first series of Ninja Warrior UK, a finalist in the second series and the last man standing in the fourth series.
“I try to remain calm by looking at someone in the crowd who is feeling no pressure, and I try to access that same, still mindset.
It’s important not to make any one moment more important then another, so as to remain present and humble. Unfortunately we’re raised in a society where the importance of competition and being the best is deeply embedded in us from an early age. This subconscious setting is hard to overcome, but competitions have always been a great place for me to test my level of presentness.”